Marketing and Business

February 21st, 2010 | No Comments | Posted in eBooks

ISBN13: 9780470547816
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionA completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. . . . More >>

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition