Marketing and Business

Product Description“This book dispels the myths surrounding the process of starting a business, and gives hope and encouragement to people who would like to give it a try. ” –Tim Berry, Founder and CEO, Palo Alto SoftwareCreators of the World’s Most Popular   “Bruce Barringer and Duane Ireland’s new book, What’s [...]

Product DescriptionExceptional Experience: What the World’s Most Famous (Former) Madam Can Teach You About Business, Customer Service, Employee Relations & Entrepreneurship is the first in several international interview based books from author, Lori Webb. In this edition, Webb, interviews famed former Madam, Sydney Barrows, and gathers sound business, customer service, employee relations and entrepreneurial [...]

Product Description“This book dispels the myths surrounding the process of starting a business, and gives hope and encouragement to people who would like to give it a try. ” –Tim Berry, Founder and CEO, Palo Alto SoftwareCreators of the World’s Most Popular   “Bruce Barringer and Duane Ireland’s new book, What’s [...]

Product DescriptionThe Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let’s admit it, they were not exactly poster boys for corporate America. In EVERYTHING I KNOW ABOUT BUSINESS I LEARNED FROM THE GRATEFUL DEAD, Deadhead and business scholar Barry [...]

Every manager could benefit from a solid grounding in the history and evolution of business thinking. The Best Business Books Ever is a uniquely organized guide and an illuminating collection of key ideas from the 130 most influential business books of all time. It places both historical and contemporary works in context and draws fascinating [...]

If you’re an author or publisher who really wants to sell books, then you’ve got to create a platform that connects, communicates and builds long-term relationships with your readers online. “Online Book Marketing” will show you how. With a conversational tone that will put readers at ease, the book covers [...]

Product DescriptionDuct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business owners exactly what to do to market and grow their businesses. This guide combines insights gained from over twenty years of successfully [...]

Product DescriptionFrom the acclaimed, bestselling authors of The Go-Giver, a new parable about leadership and the power of positive persuasion. In this inspirational parable, we meet Ben, a young manager charged with persuading five hundred employees of a struggling chair manufacturer to agree to a merger as a way out of their financial [...]

Product DescriptionFrom the acclaimed, bestselling authors of The Go-Giver, a new parable about leadership and the power of positive persuasion. In this inspirational parable, we meet Ben, a young manager charged with persuading five hundred employees of a struggling chair manufacturer to agree to a merger as a way out of their financial [...]

Product DescriptionFrom the acclaimed, bestselling authors of The Go-Giver, a new parable about leadership and the power of positive persuasion. In this inspirational parable, we meet Ben, a young manager charged with persuading five hundred employees of a struggling chair manufacturer to agree to a merger as a way out of their financial [...]