Marketing and Business

Product DescriptionComprehensive, authoritative, and cutting-edge, THE LEGAL ENVIRONMENT OF BUSINESS combines a classic “black letter law” approach with an interesting and accessible reader-friendly format. The cases, content, and features of the exciting new Eighth Edition have been thoroughly updated to represent the latest developments in the business law environment. An excellent assortment of [...]

Product DescriptionThis widely used business ethics book begins by introducing students/readers to moral reasoning.  A collection of readings and cases from both philosophical literature and business articles apply ethical theory to real-life business situations. Well-known scandals involving companies like Enron, WorldCom, Tyco, Merrill Lynch, and Parmalat have increased public awareness of business ethics, underscored its importance, and [...]

Product DescriptionLEGAL ENVIRONMENT OF BUSINESS is the #1 text for this course–setting the standard by delivering comprehensive, authoritative, and cutting-edge coverage in an interesting and accessible format. Its recipe for success includes the same “black letter law” flavor as its #1 Business Law counterpart Business Law by Clarkson, Miller, Jentz, and Cross, but with [...]

Product DescriptionOne of the most popular business ethics books available, MORAL ISSUES IN BUSINESS, Eleventh Edition, guides readers in thinking deeply about important moral issues that frequently arise in business situations and helps them develop the reasoning and analytical skills to resolve those issues. Combining insightful and accessible textbook chapters by the authors, cases [...]