Marketing and Business

This is a wake-up call for marketers on what CEOs want and how to deliver it…CEOs are more than frustrated by marketing’s inability to deliver results. Has the profession lost its relevance? Nirmalya Kumar argues that, while the function of marketing has lost ground, the importance of marketing as a mind-set-geared toward customer focus and [...]

ISBN13: 9781402211768
Condition: Used - Very Good
Notes: 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

When it comes to marketing and competing against the giants, small businesses have always had it tough. But now there’s a way to level the playing field like never before.
Web Marketing for Small Businesses shows [...]

ISBN13: 9781422124819
Condition: New
Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Business model innovation is the key to unlocking transformational growth—but few executives know how to apply it to their businesses. In Seizing the White Space, Mark [...]

ISBN13: 9780801065927
Condition: New
Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Over 90 percent of all Christian churches in the United States have fewer than 200 members. While they vary in shape, size, ethnicity, and denomination, they [...]

Dentistry is one of the greatest professions in the world. It’s also one of the most misunderstood.
Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step-by-step through your business, showing how little changes [...]

Product DescriptionMarketing is vital to ensure the success of your small business. This practical book, endorsed by John Tu, President of Kingston Technology and one of Forbes 400 richest people in America, is designed to accelerate your small business marketing learning curve and review key revenue-generating marketing strategies. This book will [...]

ISBN13: 9780230607576
Condition: New
Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Almost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives.  But [...]

Product DescriptionDentistry is one of the greatest professions in the world. It’s also one of the most misunderstood. Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step-by-step through your business, [...]

ISBN13: 9780801065927
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionOver 90 percent of all Christian churches in the United States have fewer than 200 members. While they vary in shape, size, ethnicity, and denomination, they have one thing in common: the desire to grow. So why is it that some churches fail [...]

ISBN13: 9780230607576
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionAlmost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives.   But most marketing plans are a waste of time; they are too long, too complicated and too dense. [...]