Marketing and Business

Product DescriptionProviding a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, this accessible, applied text addresses the overall concepts, processes, and best practices associated with successful business ethics programs–helping readers see [...]

Product DescriptionProviding a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, this accessible, applied text addresses the overall concepts, processes, and best practices associated with successful business ethics programs–helping readers see [...]

Product DescriptionProviding a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, this accessible, applied text addresses the overall concepts, processes, and best practices associated with successful business ethics programs–helping readers see [...]

Product DescriptionProviding a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, this accessible, applied text addresses the overall concepts, processes, and best practices associated with successful business ethics programs–helping readers see [...]

Product DescriptionComprehensive, authoritative, and cutting-edge, THE LEGAL ENVIRONMENT OF BUSINESS combines a classic “black letter law” approach with an interesting and accessible reader-friendly format. The cases, content, and features of the exciting new Eighth Edition have been thoroughly updated to represent the latest developments in the business law environment. An excellent assortment of [...]

Product DescriptionThis widely used business ethics book begins by introducing students/readers to moral reasoning.  A collection of readings and cases from both philosophical literature and business articles apply ethical theory to real-life business situations. Well-known scandals involving companies like Enron, WorldCom, Tyco, Merrill Lynch, and Parmalat have increased public awareness of business ethics, underscored its importance, and [...]

What was once just the desire of a few has now become a mass movement. The everyday shopper may still be searching out the value items but now they are also questioning the ethics of products and brands. Ethical products are increasing in sales year on year and those brands that have ignored it as [...]

Mallor, Barnes, Bowers and Langvardt’s: Business Law: The Ethical, Global, and E-Commerce Environment, 14e is appropriate for the two-term business law course. The cases in the 14th edition are excerpted and edited by the authors. The syntax is not altered, therefore retaining the language of the courts. As in recent previous editions, the [...]

Comprehensive, authoritative, and reader-friendly, BUSINESS LAW: TEXT AND CASES–LEGAL, ETHICAL, GLOBAL, AND CORPORATE ENVIRONMENT delivers an ideal blend of classic “black letter law” and cutting-edge coverage of contemporary issues and cases. The book’s strong reader orientation makes the law accessible, interesting, and relevant, and the cases, content, and features of the Twelfth Edition have been [...]

Product DescriptionMallor, Barnes, Bowers and Langvardt’s “Business Law: The Ethical, Global, and E-Commerce Environment, 14e” is appropriate for the two-term business law course. The cases in the 14th edition are excerpted and edited by the authors. The syntax is not altered, therefore retaining the language of the courts. As in recent previous [...]