Marketing and Business

Product DescriptionA brand new collection of state-of-the-art insights into business innovation and design strategy from world-renowned experts–now in a convenient e-format, at a great price! 3 extraordinary eBooks help you drive maximum value from business innovation, design, and creativity! Three remarkable eBooks take you to the cutting edge of business innovation, design strategy, and value [...]

Product DescriptionThis Fourth Revised Edition of Computer Organization and Design includes a complete set of updated and new exercises, along with improvements and changes suggested by instructors and students. Focusing on the revolutionary change taking place in industry today–the switch from uniprocessor to multicore microprocessors–this classic textbook has a modern and up-to-date focus on [...]

Adobe Business Catalyst is a hosted application for building and managing online businesses. Using this unified platform and without back-end coding, Web designers can build everything from amazing Websites to powerful online stores, beautiful brochure-ware sites to mini-sites. To work in BC, designers use Dreamweaver (CS4 or later) with the free Business Catalyst extension installed. [...]

Product DescriptionFor thirty years, consultant Keith Granet has enjoyed helping design professionals turn their passion into profit. In his new book, The Business of Design: Balancing Creativity and Profitability, Granet debunks the myth that business sense and creative talent are mutually exclusive. The Business of Design: Balancing Creativity and Profitability provides all of [...]

Product DescriptionTo survive in globally competitive markets manufacturers are going to have to develop a system for mass customization of products. This valuable resource is designed to prepare readers for the future by training them in the latest technologies and processes in the areas of design, manufacturing, and tools of integration. . . . [...]

Product DescriptionWhat’s New in the Third Edition, Revised Printing The same great book gets better! This revised printing features all of the original content along with these additional features:. Appendix A (Assemblers, Linkers, and the SPIM Simulator) has been moved from the CD-ROM into the printed book. Corrections and bug fixesThird Edition featuresNew [...]

Product DescriptionThis text identifies, examines, and illustrates fundamental concepts in computer system design that are common across operating systems, networks, database systems, distributed systems, programming languages, software engineering, security, fault tolerance, and architecture. Through carefully analyzed case studies from each of these disciplines, it demonstrates how to apply these concepts to tackle practical system [...]

Product DescriptionPython for Software Design is a concise introduction to software design using the Python programming language. Intended for people with no programming experience, this book starts with the most basic concepts and gradually adds new material. Some of the ideas students find most challenging, like recursion and object-oriented programming, are divided into [...]

Product DescriptionThe best-selling computer organization book is thoroughly updated to provide a new focus on the revolutionary change taking place in industry today: the switch from uniprocessor to multicore microprocessors. This new emphasis on parallelism is supported by updates reflecting the newest technologies, with examples highlighting the latest processor designs and benchmarking standards. [...]

This first-ever book of its kind, Designing for the Greater Good, features hundreds of illustrated examples of the best nonprofit and cause-related design worldwide, plus 24 inspiring case studies and insights into great nonprofit branding campaigns. A comprehensive resource for designers, creative professionals, marketers, corporate communications departments and nonprofit leaders, this book showcases work [...]