Marketing and Business

Product DescriptionWritten by a team of business and fi nance experts, Starting & Running a Business All-In-One For Dummies is a complete guide to every aspect of setting up and growing a successful business. Featuring straight-talking advice on everything from business planning and marketing, managing staff and dealing with legal issues, to bookkeeping and [...]

Product DescriptionThis market-leading text from well-respected authors Anderson/Sweeney/Williams introduces sound statistical methodology within a strong applications setting. A wealth of real business examples, proven methods, and application exercises within STATISTICS FOR BUSINESS AND ECONOMICS, Revised 10e clearly demonstrate how statistical results provide insights into business decisions and present solutions to contemporary business problems. [...]

Product DescriptionOverview Business Driven Information Systems story: Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that [...]

Product DescriptionDEJA 3 IS NOW AVAILABLE ON KINDLE!!!!!! Despite all the drama Deja and Jade had to endure just to be with millionaires, Xavier and Jay, they were finally happy and drama free. Mona and Latasha were finally out of their lives, or are they?After years of hurtful childhood memories, Deja was now content [...]

The Family Business

Product DescriptionBased on the success of the distinctive Infinite Success series, Infinite Ideas has now brought together some of the best ideas from that series to form a themed compendium. In Strategy power plays, Karen McCreadie and Tim Phillips combine some of the greatest political and military stategic concepts from their interpretations of the [...]

Product DescriptionThe tax facts and strategies that every small business owner needs to knowOwning a small business is a big responsibility. While all small business owners seek to improve their bottom line, few realize all the ways that both current and new tax laws can help them do so. With J. K. [...]

Product DescriptionOne of The Wall Street Journal’s Best Non fiction Books of 2011.  From modest beginnings as a tea shop in New York, the Great Atlantic & Pacific Tea Company became the largest retailer in the world. It was a juggernaut, the first retailer to sell $1 billion in goods, the owner of [...]

Product DescriptionThis fascinating book contains a treasure trove of thought-provoking ‘quotable quotes’ from successful practitioners and observers in business, government, sport, entertainment, education and the media. Insightful, explosive, amusing, dramatic, transformational. . . 1000+ powerful and pithy observations drawn from a vast range of writers and speakers from ancient times to the present day. [...]

Product DescriptionProviding a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, this accessible, applied text addresses the overall concepts, processes, and best practices associated with successful business ethics programs–helping readers see [...]