- ISBN13: 9781422104279
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product DescriptionIn his landmark book Open Innovation, Henry Chesbrough demonstrated that because useful knowledge is no longer concentrated in a few large organizations, business leaders must adopt a new, “open” model of innovation. Using this model, companies look outside their boundaries for ideas and intellectual property (IP) they can bring in, as well as license their unutilized home-grown IP to other organizations. In Open Business Models, Chesbrough takes readers to the n. . . More >>
Open Business Models: How to Thrive in the New Innovation Landscape
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December 16th, 2011 at 1:13 am
Good tip. I did it and it worked. Thanks.