- ISBN13: 9780470562239
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product DescriptionAdvertising is dead. You may not realize it, but you and everyone you know engages, possibly unsuspectingly, in some form of a game multitasking as an ingenious marketing device. Game-Based Marketing illustrates the pervasiveness of games today in business marketing, and how to better use them to create an engaged and loyal customer base. Game-Based Marketing will:Explain the growing phenomenon of game-based marketing and how it worksShow marketers how to develop ga. . . More >>
Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests
Leave a Reply
15 views, 1 so far
today |
